Wed Sep 9 · Design

If Apple Were An Orange: Why Brand Consistency Matters

A continuation of an earlier blog post The Connected Brand: Trustworthy, Collaborative, and Bright If Apple were an Orange, there would be a public outcry. Imagine ordering a new MacBook Pro online and a few...

Tue Sep 1 · Design, Product Thinking, Research, Software Development

Case Study: Connected’s In-House App(etite) For Improving Grocery Shopping

This article takes you through a project by Connected Labs—our dedicated R&D function—aimed at building out concepts to explore the future of grocery delivery experiences.  To learn more about this project and to discuss a...

Thu Jul 30 · Design, Product Thinking, Software Development

Case Study: Connected’s In-House COVID-19 Symptom Tracker

This article takes you through a project by Connected Labs—our dedicated R&D function—aimed at building a COVID-19 symptoms tracker that could be put to use for businesses as they look to head back into their...

Thu Jul 23 · Design, Software Development

Asking When: Ethics in the Product Development Process Part 4

If You’re… Creating the overall user experience (UX) of your product or Doing user interface (UI) work (Including but not limited to creating a visual design system) Welcome to part four of this mini series...

Tue Jun 30 · Design, Research, Software Development

The Ethics of Product and Software Experimentation

This blog post was originally published on Pendo’s ProductCraft. In my short fifteen months as a Research Triangle area resident, it has lived up to its reputation as  both a tech startup hub and a center of medical...

Tue May 19 · Design

The PB&J of UX and Product

This post was originally published on ProductCraft by Pendo. You’ve got a new feature that you’re excited to start working on. Not only are you motivated by how cool this feature will be, but you...

Thu May 14 · Design

Asking When: Ethics in the Product Development Process Part 2

In my previous article in this series, I spoke about the ethical mindsets and methodologies that can be employed during the discovery phase of a project. From fact-checking during problem finding, to referencing IDEO’s “The...

Tue May 5 · Design

A Story of Bad Design During COVID-19

Two friends of mine, who also happen to be sisters, recently told me a design horror story they experienced first hand that I’d like to share. The story is about an app, designed by a...

Thu Apr 30 · Design, Software Development, Voice

What Smart Home Products Can Tell Us About Inclusive Design

The very common—and very justified—critique of the smart home experience is that it’s, to put it bluntly, a headache. Set-up and onboarding is lengthy and confusing. Products from different companies don’t play nicely with one...

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