The Connected Playbook

Product development is hard. The Connected Playbook is here to help.

Map your way to better products.

Consisting of various of tactics, techniques, and milestones borrowed from Design Thinking, Agile Development, Lean Product Strategy, and Jobs To Be Done Theory, the Connected Playbook helps facilitate conversations around what you will and (just as importantly) will not do to achieve your product goals.

Get The Connected Playbook

Great Products (and Playbooks) Are Never Complete

Like the products we work on, the Connected Playbook is always evolving. By sharing it with others, we hope to spark conversation on how to build better.